Estee Lauder 2008 Annual Report Download - page 46

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44
The brand fully joined The Estée Lauder Companies Inc. family of brands
in 1998 after majority interest was acquired in 1994. Sold in more than
65 countries and territories. A broad line of color cosmetics, makeup tools, skin care,
foundations, fragrances and accessories targeting professional makeup artists and fashion-
forward consumers. M.A.C: All races, All sexes, All ages. Select products: Dazzlelash,
Mineralize Skinfi nish/Natural, Fluidline, Prep+Prime Face Primer SPF 50, Slimshine Lipstick,
Lipglass, Plushglass and Viva Glam.
Bobbi Brown joined The Estée Lauder Companies Inc. family of
brands in 1995. Sold in select retailers in more than 42 countries
and territories. An exclusive beauty line developed by celebrated makeup artist Bobbi Brown
with a focus on service and teaching women to be their own makeup artists. Professional line
includes color cosmetics, skin care, professional makeup brushes and tools, accessories and
fragrance. Select products: Luminous Moisturizing Foundation, Creamy Concealer Kit,
Shimmer Brick Compact, Long-Wear Gel Eyeliner, Long-Wear Cream Shadow, Lip Color,
Hydrating Eye Cream, Extra line of skin care, Bobbi Brown beach fragrance and
related products.
MAKEUP ARTIST BRANDS