Estee Lauder 2008 Annual Report Download - page 19

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BRAZIL’S BEAUTY
MARKET IS FORECAST
TO SEE DOUBLE-DIGIT
GROWTH OVER
THE NEXT 5 YEARS.
17
We’ve grown ever since: M.A.C, La Mer and Estée Lauder are consistently among the top-selling
brands in Tsum, a leading Russian department store.
Brazil is now the fourth-largest cosmetics market in the world and grew nearly 14 percent in
2007. Our limited presence there is led by Clinique and M.A.C. We recently opened our fi rst
Clinique Service Center in Sao Paolo’s prestigious Iguatami Mall where Clinique Consultants
work one-on-one with Brazilian clients to custom-fi t skin care and makeup products to their
skin types and needs.
In India, many exciting initiatives are underway to address the unique desires of the rapidly
expanding class of luxury beauty consumers. Estée Lauder recently became our sixth brand in
India joining M.A.C, Tommy Hilfi ger, Donna Karan, Aramis and Clinique. This year, our fi rst
freestanding Estée Lauder store opened in Mumbai’s premier luxury mall, and 20 more stores
are planned for the next three years. M.A.C has been closely associated with the Bollywood
lm community since 2005, and has teamed up with hair and makeup stylist-to-the-stars,
Mickey Contractor, to bring a touch of cinematic glamour to Indian consumers.
RUSSIAN
women boast one of the
HIGHEST spends on
BEAUTY PRODUCTS
in the
WORLD.