Estee Lauder 2008 Annual Report Download - page 32

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30
EVERY CENT OF THE SELLING PRICE OF VIVA GLAM VI LIPSTICK AND LIPGLASS IS DONATED TO THE M·A·C AIDS FUND TO SUPPORT MEN, WOMEN AND CHILDREN LIVING WITH HIV AND AIDS WWW.MACCOSMETICS.COM
MAKEUP
Makeup is currently our largest category, with our makeup artist brands contributing sub-
stantial double-digit growth. True to our legacy as a builder of many of the world’s most desired
and enduring brands, our makeup brands represent over 50 percent of total makeup sales in
U.S. prestige distribution. Our company created four of the top six brands in the U.S. prestige
channel: M.A.C, Estée Lauder, Clinique and Bobbi Brown. Whether it’s the latest in eye, lip,
cheek or foundation, we bring our heritage of gold-standard research and development
capabilities to this vibrant category.