Virgin Media 2006 Annual Report Download - page 179

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VIRGIN MEDIA INVESTMENT HOLDINGS LIMITED AND SUBSIDIARIES
NOTES TO CONSOLIDATED FINANCIAL STATEMENTS (Continued)
18. Industry Segments (Continued)
Segment information for the year ended December 31, 2006 is as follows (in millions):
Year ended December 31, 2006
Cable Content Mobile Elims. Total
Revenue £ 2,492.6 £ 212.4 £ 292.1 £ — £ 2,997.1
Inter segment revenue 2.1 11.7 (0.3) (13.5) —
Operating costs (983.0) (168.3) (196.6) 19.0 (1,328.9)
Selling, general and administrative
expenses (611.1) (48.1) (65.0) 2.7 (721.5)
Segment OCF 900.6 7.7 30.2 8.2 946.7
Depreciation, amortization and
other charges (883.9) (5.9) (41.7) — (931.5)
Operating income (loss) £ 16.7 1.8 £ (11.5) £ 8.2 £ 15.2
Identifiable assets £ 9,712.7 £ 634.3 £ 1,339.3 £ — £ 11,686.3
In 2005, we did not have any operations in the Content or Mobile segments and all of our operations related to the Cable
segment. Included in identifiable assets at December 31, 2006, is £1,295.9 million, £85.6 million and £970.2 million of goodwill from
the acquisitions of Telewest and Virgin Mobile that has been allocated to the Cable, Content and Mobile segments, respectively.
F−100
Source: VIRGIN MEDIA INVESTM, 10−K, March 01, 2007