Tyson Foods 2004 Annual Report Download - page 3

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Please find page 3 of the 2004 Tyson Foods annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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1
Our promise – “Tyson. Proudly Powering the World” – is the foundation of our new branding and communication strategy which
communicates the strengths of Tyson Foods: Tyson = Protein = Power. Energy from protein powers people longer than sugar and
carbohydrates. And nobody produces and markets trusted quality, branded chicken, beef and pork protein in more ways than Tyson
Foods. Our products enable people to do the things they have to do and want to do.
Our new tagline, “Powered by Tyson,” brings our promise to life, demonstrating how Tyson protein helps people live their lives and
achieve their dreams.
Energy from protein
powers people
longer than sugar
and carbohydrates.
POWERED BY TYSON