Nordstrom 2010 Annual Report Download - page 5

Download and view the complete annual report

Please find page 5 of the 2010 Nordstrom annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 88

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88

A couple of months ago we announced our agreement to acquire HauteLook, Inc., a leader in the fast-
growing private sale market. We greatly admire and respect their team and believe HauteLook will be a
terrific complement to our business. Customers are clearly responding to this online private sale model and
we need to move faster and be more nimble in responding to the different ways they want to shop for fashion.
HauteLook will help us do just that and offers new capabilities to help us better serve customers both now
and in the future.
While our practices may change, our values remain the same. Our customer strategy continues to be a point
of difference that is just as important today as it was when we rst opened as a shoe store 110 years ago.
At the same time, we need to think differently about how to serve the customer. This is why we believe the
customer remains the best filter we have when it comes to every decision we make as a business.
On behalf of everyone at Nordstrom, thank you for your ongoing support.
Sincerely,
Blake W. Nordstrom Peter E. Nordstrom Erik B. Nordstrom
President, Nordstrom, Inc. President of Merchandising, Nordstrom, Inc. President of Stores, Nordstrom, Inc.
THE CUSTOMER REMAINS THE
BEST FILTER WE HAVE WHEN
IT COMES TO EVERY DECISION.