DIRECTV 2012 Annual Report Download - page 151

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27FEB201313001822
DIRECTV
Comparative Performance
The following graph compares our five-year cumulative return to stockholders against: (a) the Standard and Poor’s 500 Composite Stock Price Index, or the S&P 500
Index and (b) an industry peer group.
The comparison assumes $100 investment in DIRECTV, the S&P 500 Index and an industry peer group on December 31, 2006, and reflects dividend reinvestment
and annual weighting of the industry peer group by individual company market capitalization. Although the industry peer group is comprised of companies that were selected
because of similar industry characteristics, they are not entirely representative of our business.
Specifically, the industry peer group is comprised of companies we have identified for our Compensation Committee to aid in their evaluation of DIRECTVs executive
compensation: Cablevision Systems Corporation, CBS Corporation, CenturyLink, Charter Communications, Comcast Corporation, Discovery Communications, Inc., DISH
Network Corp., Gannett Company, Liberty Global, Inc., News Corporation, Sprint Nextel Corp., Time Warner Cable, Inc., Time Warner, Inc., Viacom Inc., and Walt
Disney Co.
The following table sets forth our five-year cumulative return along with the S&P 500 Index and the industry peer group.
Comparison of Cumulative Five Year Total Return
$0
$50
$100
$150
$250
$200
2007 2008 2009 2010 2011 2012
DIRECTV S&P 500 Index Peer Group
Company Name / Index 12/31/07 12/31/08 12/31/09 12/31/10 12/31/11 12/31/12
DIRECTV .......................... 100 99.1 144.3 172.7 185.0 217.0
S&P 500 Index ....................... 100 63.0 79.7 91.7 93.6 108.6
Peer Group ......................... 100 56.9 79.6 99.6 107.5 153.8