Thrifty Car Rental 2008 Annual Report Download - page 9

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Corporate Operations
United States
The Company’s operating model for U.S. Dollar and Thrifty company-owned stores includes generally
maintaining separate airport counters, bussing, reservations, marketing and all other customer contact
activities, while using a single management team for both brands. In addition, this operating includes
sharing vehicles, back-office employees and service facilities, where possible.
As of December 31, 2008, the Company operates the Dollar brand in 56 and the Thrifty brand in 54 of the
top 75 airport markets in the U.S. and operates both brands in 45 of those top 75 airport markets.
Canada
The Company operates in Canada through DTG Canada. The Company currently operates corporate
stores in seven of the eight largest airport markets in Canada, which includes Calgary, Winnipeg,
Toronto, Montreal, Halifax, Edmonton and Vancouver. The majority of the markets are operated under
the Company’s co-branding strategy in Canada where both the Dollar and Thrifty brands are represented
at one shared location.
Tour Rentals
Vehicle rentals by customers of foreign and U.S. tour operators generated approximately $206 million or
12.7% of the Company’s rental revenues for the year ended December 31, 2008. These rentals are
usually part of tour packages that can also include air travel and hotel accommodations. No single tour
operator account generated in excess of 1% of the Company’s 2008 rental revenues.
Other
As of December 31, 2008, the Company had 139 vehicle rental concessions for company-owned stores
at 93 airports in the United States. Its payments for these concessions are usually based upon a specified
percentage of airport-generated revenue, subject to a minimum annual fee, and typically include fixed
rent for terminal counters or other leased properties and facilities. A growing number of larger airports
are building consolidated airport rental car facilities to eliminate congestion at the airport which also
facilitates additional growth for the rental car industry.
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