Hyundai 2005 Annual Report Download - page 12

Download and view the complete annual report

Please find page 12 of the 2005 Hyundai annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 63

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63

22
Hyundai Motor Company
Annual Report 2005
>>Sublime Drive
21
Product Quality Achievements
5-Star Safety Recognition
The 2006 Hyundai Sonata and Tucson have received the U.S.A National Highway Traffic Safety Administration’s (NHTSA) top
five-star crash test rating for front and side impacts. On top of the success of Sonata and Tucson models, the 2006 Azera has
received the Insurance Institute for Highways Safety’s (IIHS) top crash test rating for frontal offset impacts. These results reflect
Hyundai Motor Company’s commitment to be a world leader in the standard application of the auto industry’s most effective
safety technologies.
The 2006 Tucson SUV and all-new Sonata mid-size sedan are setting the benchmarks for safety in their segments in the U.S.A
market. Tucson was the first vehicle under US$20,000 with standard Electronic Stability Control and six airbags. Both have
received numerous accolades, including Tucson's “Best Value Car Award Winner” from SmartMoney magazine, and Sonata’s
“Automotive Excellence in Safety Award” from Popular Mechanics.
The Sonata features six airbags including dual front, front seat-mounted side-impact, and front and rear side curtain
airbags-along with active front-seat head restraints. Other passive safety features include shingle-style rear seat head restraints
for improved visibility, three-point seatbelts for all seating positions, front-seat seatbelt pretensioners and force limiters and rear
seat LATCH system for child seats.
The Tucson is engineered to provide its passengers with multiple defensive layers. The steel unibody has designed in crumple
zones and a high-tensile front sub-frame that are designed to work together to reduce the forces which reach the passenger
compartment. To help resist intrusion, four structural rings encircle the body. All four doors also have internal guard beams to
protect passengers in side-impact collisions.
The 2006 Azera received the IIHS top crash test rating meaning drivers are 46 percent less likely to be fatally injured in front
collisions than those in poorly-rated vehicles. The Azera features the most standard safety features in its class including
standard Electronic Stability Control (ESC) with Traction Control System (TCS) and Anti-lock Braking System (ABS). The Azera
also comes with eight standard airbags, including advanced dual front airbags, front and rear seat-mounted side-impact
airbags, and roof-mounted side curtain airbags for both front and rear outboard seat occupants. Active front head restraints
provide extra protection against whiplash in rear-end collisions.
Rising Caliber
Hyundai Motor Company improved its position in the 2005 J.D. Power and
Associates Initial Quality Study (IQS) with the third best non-luxury brand ranking in
the industry, up from fourth in 2004. On a brand-by-brand basis, Hyundai cars
outscored Mercedes-Benz, BMW and Toyota, among others. U.S.A auto makers
have been trailing Japanese on quality for decades as shown in J.D. Power quality
studies. Throughout this period U.S.A manufacturers have been vowing to beat
Toyota. GM, in particular, has closed the gap with Toyota and Honda on the J.D.
Power survey in recent years, but Hyundai’s coup, jumping to second place from
10th, has jolted the Detroit stalwart.
Commenting to Wall Street Magazine, Chance Parker, executive director of product
and research analysis at J.D. Power and Associates gave due credit to the Korean
automotive giant. “Hyundai experienced similar levels of improvement in the 2002
IQS, when these vehicles were new, which shows a successful effort by Hyundai in
translating short-term quality improvements into higher long-term quality,” He
added that, “Hyundai is a great example of an automaker that is making strides
toward improving vehicle quality by paying close attention to owner feedback and
designing products with both short- and long-term quality in mind.”
Significantly, Hyundai’s all-new compact SUV, the 2005 Tucson, scored impres-
sively in its first year of production, winning praise from J.D. Power as the highest
quality all-new model launched in the industry for 2005.
Hyundai Motor Company quality has been duly recognized by J.D. Power and
Associates in recent years. In the 2004 IQS the Sonata topped the Entry Mid-Size
Car category in initial quality for that year.