Estee Lauder 2013 Annual Report Download - page 104

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102
Our Company acquired Ojon in 2007. Ojon is a high-performance,
treatment and repair-based hair care brand. At the heart of each formula
is the brand’s exclusive reparative ingredient, Ojon™ Oil a rare, powerful
and restorative 500-year-old beauty secret renowned for its ability
to repair damaged hair. Ojon is committed to traditional, sustainable
harvesting practices that protect the purity and potency of the brand’s
naturally derived ingredients and respect the welfare of the land and
surrounding communities.
Founded in 1996 and acquired in 2010, Smashbox Cosmetics was born
out of Smashbox Studios in Los Angeles the modern-day image factory
where countless iconic celebrity and fashion images have been shot.
Smashbox is a fast-growing, prestige cosmetics brand sold in 30 countries
and 5 regions worldwide.
Founded in 1910 in Trivero, in the Biella Alps, by the young entrepreneur
Ermenegildo Zegna, our Company acquired the exclusive worldwide
license for the global luxury brand’s fragrance and grooming business
in 2011. Ermenegildo Zegna fragrances are sold in markets across
North America, Europe and Asia, as well as in Ermenegildo Zegna
boutiques worldwide.