Ricoh 2013 Annual Report Download - page 54

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Ricoh Group Sustainability Report 201353
Sales and service
To quickly and efficiently provide the products and services that customers need, the Ricoh Group
shares usage and customization information with its entire supply chain.
Database for direct response
Personnel from sales to production can access a
newly-developed customer information database
that catalogs both the equipment used by individual
customers and their customization details (such
as combinations of built-in and external options).
This data helps prevent mistaken orders and assists
factories to build-to-order and deliver products by the
customer’s designated date.
Customization on the production line
In accordance with customer preferences, our
factories install memory, double-sided units,
expansion trays and more onto products while they
are still on the production line. IP addresses and
system and program settings can also be customized
during assembly so that equipment can be quickly
integrated into a network environment. Products also
undergo an operating check under the customer’s
actual usage conditions while still on the line. The
end result is reliable products that can go to work
immediately upon installation.
•฀The traditional method versus configuration on the
production line
WEB฀1฀Reducing environmental impact in logistics
:
www.ricoh.com/environment/office/energy/06_01.html
WEB฀2฀Recyclable eco packaging
:
www.ricoh.com/environment/product/resource/02_01.html
Conventional
packaging
Configuration
service
Packaging required
for every product
and optional item
Products and optional items
are packaged individually
and customers configure their
settings.
Optional items are installed at
the factory, then delivered to the
customer using resource-
recirculating eco packaging.
Sales & Service Logistics ProductionProcurement Collection & Recycling
Logistics
The Ricoh Group is lowering both costs and environmental burden by reducing waste in five areas of
the logistics process: packaging, shipping, space, transshipment and storage. Global initiatives include
increasing loading efficiency, practicing modal shift and optimizing transportation routes. WEB฀1
Reducing waste and environmental impact
with eco packaging
Eco-friendly packaging requires less cardboard.
Since 2001, the Ricoh Group has adopted resin-
based resource-recirculating packaging that can be
used repeatedly. This is employed primarily in Japan
for reconditioned products.
In addition, the Ricoh Logistics Group has
adopted radio-frequency identification (RFID) for
managing and recovering resource-recirculating eco
packaging. RFID tagging helps us manage a series
of arterial (delivering
goods to customers)
and venous (collecting
used products from
customers for recycling
or safe disposal)
logistics flows that
ensure proper recovery
and reuse. WEB฀2
The milk run system
In the milk run system, a single truck collects parts
from multiple suppliers after the type and number
of parts to be provided by each supplier has been
compiled. This raises efficiency by reducing the
distance the truck has to travel.
Port Shipment
Scheduled visits
for parts collection
Supplier A
Supplier B
Supplier C
Direct delivery
of containers
Improved
cargo-carrying
efficiency
Delivery company
Supplier D
Supplier E
Supplier F
•฀How the milk run system moves cargo more
efficiently
Sales & Service Logistics ProductionProcurement Collection & Recycling
Resource-recirculating
eco packaging