Whirlpool 2007 Annual Report Download - page 71
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BRASTEMP P.69
SIMPLE TOUCH OF A
BUTTON
The Brastemp Flex freezer
allows consumers to choose
between using the product as a
freezer or as a refrigerator with
a simple touch of a button.
In 2008, the Brastemp
brand will rejuvenate its line
of washing machines with
six new models.
Today, five out of every 10
households in Brazil own a
Brastemp washing machine.
And, according to IBOPE, a
renowned research institute,
no other washing machine is
more resilient than a Brastemp.
SALES
SURPASS
EXPECTATIONS
The 2007 launch of the
Brastemp Retro miniature
refrigerator was a great success.
The exterior design of the
Brastemp Retro miniature
refrigerator is the same design
used by the brand in the 1950s.
Its interior offers modern
technology in refrigeration —
a can rack, bottle divider and
multi-use drawer.
NEW PRODUCT INTRODUCTIONS