Whirlpool 2007 Annual Report Download - page 10

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OUR COMPANY P.8
NORTH
AMERICA
REGION
# 1 major appliance
market share
Leading brands in mass
and premium segments
Three of top 10 brands in
bi-annual HFN magazine
ranking of major appliance
“Power Brands”
LATIN
AMERICA
REGION
# 1 consumer position in
Brazil and Argentina
Rapidly growing
position throughout all
Latin American markets
A leader in the
premium segment
#1 Global Share
#1 Global Appliance Brand