Oracle 2008 Annual Report Download - page 12

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Table of Contents
enhancements. In fiscal 2009, we continued our product investment with new versions of Oracle E-Business
Suite, JD Edwards EnterpriseOne, JD Edwards World and Siebel Customer Relationship Management,
including CRM On Demand.
Our applications software products combine business functionality with innovative technologies such as
role-based analytics, secure search, identity management, self-service and workflow to deliver adaptive
industry processes, business intelligence and insights, and optimal end-user productivity. Our applications
software products enable efficient management of all core business functions, including:
• Enterprise resource planning (ERP),
• Customer relationship management (CRM),
• Enterprise performance management (EPM),
• Enterprise project portfolio management (EPPM),
• Product lifecycle management (PLM), and
• Industry-specific applications.
Our applications software products are offered as integrated suites or available on a component basis, and all
are built on open architectures that are designed for flexible configuration and open, multi-vendor integration.
Our applications are available in multiple languages, and support a broad range of location specific
requirements, enabling companies to support both global and local business practices and legal requirements.
Oracle Application Integration Architecture provides an open, standards-based framework for creating
adaptable, cross-application business processes. For customers looking to quickly deploy integrations
between Oracle applications, Oracle Application Integration Architecture also offers packaged integrations,
allowing for rapid implementation of mission-critical business applications.
Enterprise Resource Planning (ERP)
Companies use our ERP applications to automate and integrate a variety of their key global business
processes, including: manufacturing, order entry, accounts receivable and payable, general ledger, purchasing,
warehousing, transportation and human resources. Our ERP applications combine business functionality with
innovative technologies such as workflow and self-service applications in order to enable companies to lower
the cost of their business operations by providing their customers, suppliers and employees with self-service
internet access to both transaction processing and critical business information.
Customer Relationship Management (CRM)
We offer a complete set of CRM applications that manage all of the business processes and associated
systems that touch a customer, including:
• Billing and delivery;
• Sales solutions that provide a single repository for customer and supply chain information; and
• Service solutions that increase customer satisfaction by providing visibility into customer billing and
order information.
Enterprise Performance Management (EPM)
We offer a full spectrum of EPM applications that are open, industry-specific analytic applications with
capabilities such as interactive dashboarding and embedded analytic functionality for delivering insight across
the enterprise. Our business analytics solution is tailored to 20 industries, giving customers the ability to
monitor, analyze and act upon business intelligence while providing end-to-end visibility into a customer’s
operations and financial performance. Our performance management applications, combined with our BI
analytics, BI foundation and data warehousing products, enable us to offer our customers an integrated,
end-to-end EPM system that spans
7
Source: ORACLE CORP, 10-K, June 29, 2009 Powered by Morningstar® Document Research℠