Mazda 2016 Annual Report Download - page 74

Download and view the complete annual report

Please find page 74 of the 2016 Mazda annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 76

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76

All of the Company’s effort in Monotsukuri will be meaningless
if even one out of 100 vehicles is found to be defective.
This is because the vehicle of an individual customer is not “one out of 100 vehicles”
but rather the only one.
By providing driving pleasure and outstanding environmental and safety performance
to all of our customers, we aim to become a company that shines
as the “One and Only” and is continually selected by the customer.
Improving Brand Value
100 —1 = 0
MAZDA ANNUAL REPORT 2016
72
Message from
Management
Review of Operations
Drivers of Value Creation
Foundations Underpinning
Sustainable Growth
Financial Section
Contents