LG 2003 Annual Report Download - page 15

Download and view the complete annual report

Please find page 15 of the 2003 LG annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 114

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114

LG Electronics Inc._Annual Report 2003 15
Optical Storage
With the release of the world’s fastest
DVD/CD-RW Combo Drive, along with DVD
writers such as our slim-type Super Multi
Drive for notebooks that support all DVD
recording standards, we have seen an
expansion of our market share in the global
optical storage sector. In addition, due to
LGE’s superior technological capabilities, we
have been included in the DVD standard
patent Pool (4C) along with Philips, Sony, and
Pioneer. For next- generation optical storage, LGE is developing HD level optical storage and focusing on
standardizing specifications and obtaining patents.
Digital AV
LGE has developed the world’s smallest Slim Combi and Slim DVD recorders, which incorporate various
functionalities including VCR, DVD recorder, HDD and digital broadcast reception. Through the world’s first
wireless home theater and Karaoke combination product, LGE has established itself as a top global player in
the world’s digital AV market. Moreover, by internally-developing core parts such as Pick-up and AV loader
for recording, we will continue to maintain our global position and cost leadership. As for HD STB, we have
70% market share of North America’s major satellite company, DirecTV, and we will focus on the
development of multi-functional products such as a Combo HDD and DVD Player.
Among our new business sectors, we are particularly excited by telematics. Starting in November of this
year, we will release an advanced AV integrated terminal to be used with “MOZEN,” a telematics service run
by Hyundai and Kia Motors. We were also selected as the telematics terminal supplier to GM, the largest
automobile company in the world with the largest number of telematic subscribers.
Home Appliance
The fountainhead for our product leadership in appliances lies in continuous innovation in our core
competency for parts such as our linear compressors, direct drive motors, compact heat switchboard, and
heater/cooler controlling system. With these technologies, we have been able to expand our premium
products such as commercial air conditioners, side-by-side refrigerators, front loading washing machines and
bagless vacuum cleaners, while also focusing on the rapidly growing markets for electric ovens, dish washers
and air cleaners. We believe these efforts have set the foundation for future growth that will help us become a
Global Top 3 company.
Commercial air conditioners and eco-friendly products are set to drive our growth forward. We have
developed the world’s most energy efficient multi-unit heater air conditioner for buildings and
highly-efficient unitary system. To meet the demands of increasingly health and environment conscious
consumers, we have developed the world’s first environmentally friendly natural refrigerant (R600a) which is
at the core of our highly efficient linear-type refrigerator and premium air cleaner. Finally, we have
developed cutting-edge products like our Internet refrigerator and vacuum cleaner, which will help raise our
brand image in developed markets.
Message from CTO |||||||
Sun IBM
Hitachi
GE
Sharp
DirecTV,
Spyglass PACE(
E u r o p e
)
Sony
Oracle
Microsoft
Philips
EPI
( U . S )
HP
Sun
Sony
Oracle
Microsoft
Philips
EPI
( U . S )
HP
IBM
Lucent TI Nortel
Hitachi
Lucent TI Nortel
GE
Sharp
DirecTV,
Spyglass PACE(
E u r o p e
)