Konica Minolta 2013 Annual Report Download - page 16

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15
For our planet’s future
Green Products Certification System
Konica Minolta has formulated Eco Vision 2050 as its
long-term environmental vision for preventing global
warming, promoting resource recycling and preserving
biodiversity. Inthe Medium-Term Environmental Plan
2015, an action plan for realization of this vision, Konica
Minolta has set priority themes and specifi c targets to
be achieved by fi scal2015.
Konica Minolta has introduced the Green Products Certifi cation System, a unique system for evaluating
and certifying products with superior environmental performance. Under this system, Konica Minolta
creates environmental value for each of its different businesses and product characteristics to help
lessen the environmental impact of customers and society.
Reduction in CO2 Emissions
Konica Minolta’s Long-Term Environmental Targets
(%)
(year)
100
80
60
40
20
02005 2015 2050
CO2 emissions
Products
Manufacturing
Collection, distribution,
procurement, sales
and service
Reduction by
80%
from fiscal 2005
levels by 2050
Reduction by
20%
from fiscal 2005 levels
by 2015
Green Products Certification System
Green Products
(GP)
Environmentally responsible products
based on product assessment
Certification requirements
Products that achieve
top-level environmental
performance in the industry
Compliance with
environment-related
regulations
Acquisition of
global environmental
labels
Activities in accordance
with CSR
procurement guidelines
Production at a
Green Factory
certified plant
*Sustainable Products (SP) certication standards require that the
product not only embody superior environmental performance not
typically achieved by earlier products, but also incorporate original
technology. While seeking to reduce the environmental impact of all of
its products, by setting a very challenging certication level, Konica
Minolta aims to promote innovation and contribute more proactively
to sustainability.
Green Products Plus
(GPplus)
Products that achieve the
industry’s top environmental
performance
Sustainable Products*
(SP)
Products that contribute to
realizing a sustainable society
Certification standards (excerpts)
Preventing global warming
t3FEVDF$02 emissions from product usage
t3FEVDF$02 emissions throughout product
life cycle
Supporting a recycling-oriented society
t3FEVDFQFUSPMFVNCBTFESFTPVSDFVTBHF
t.BLFQSPEVDUTTNBMMFSBOEMJHIUFS
t*ODSFBTFUIFPQFSBUJOHMJGFPGQSPEVDUT
t1SPNPUFUIFVTFPGSFVTFEBOESFDZDMFENBUFSJBMT
t1SPNPUFUIFVTFPGQMBOUCBTFENBUFSJBMT
t3FEVDFSBSFNFUBMTVTBHF
Reducing the risks from chemical
substances
t3FTUSJDUUIFVTFPGIB[BSEPVT
chemical substances
Restoring and preserving
biodiversity
t6TFCJPMPHJDBMSFTPVSDFTJOB
sustainable manner
Manufacturing process innovation
Results of Activities in Fiscal 2012
Refl ecting Konica Minolta’s focus on creating Green Products, the sales ratio for products with Green
Products Plus certifi cation that achieve the industry’s top environmental performance was 27%.
As a result of measures centered on the Three Green Activities, fi scal 2012 targets were achieved in
most categories, including CO2 emissions throughout the product life cycle.
Green Products Plus sales ratio CO2 emissions throughout
the product life cycle
(vs. fiscal 2005)
27%50% reduction