Kodak 2001 Annual Report Download - page 12

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Please find page 12 of the 2001 Kodak annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

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The Kodak brand is one of those things. Over the years, Kodak has
consistently been ranked as one of the top one or two brands in the
world, judged both by name recognition and product quality. For
more than a century, our trusted products have helped people around
the globe to record and share what is important in their lives.
Our current consumer advertising themeShare Moments. Share
Life.sums up the emotional appeal of our products and services.
Capturing and sharing memoriesfrom everyday moments to once-
in-a-lifetime eventsfulfills a fundamental human need. No other
consumer product category provides such an intensely personal value.
Images are for sharing. They always have been and they always will
be. And that’s why there will always be a Kodak.
There are some things you can always count on. They’ve
proven themselves through the best and the worst of
times. And they hold the promise of continuing strength.