BMW 2008 Annual Report Download - page 25

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14 Group Management Report
14 A Review of the Financial Year
16 General Economic Environment
20 Review of Operations
42 BMW Stock and Bonds
45 Disclosures pursuant to § 289 (4)
and § 315 (4) HGB
47 Financial Analysis
47 Internal Management System
49 Earnings Performance
51 Financial Position
52 Net Assets Position
55 Subsequent Events Report
55 Value Added Statement
57 Key Performance Figures
58 Comments on BMW AG
62 Risk Management
68 Outlook
comparison. The F 800 GS did not become available to
customers until January .
Numerous new models launched / presented
The Motorcycles segment expanded its product range
further in , introducing several new models to the
markets. The revised versions of the R 1200 GS and
R 1200 GS Adventure enduro models, the new F 800 GS
and F 650 GS enduros and the high-performance HP2
sports bike all became available to customers in time for
the start of the season in March. The G 450 X, an enduro
designed specifically for sports activities, was launched
in autumn .
Other new models were presented at the world’s largest
motorcycle show, INTERMOT, in October: the K 1300 S
sports bike, the K 1300 R urban bike, K 1300 GT tourer and
the racing version of the S 1000 RR. More new models
were presented to the public for the first time during the
Italian EICMA Motorcycle Fair in November, including
the new F 800 R urban bike and the purist concept study,
the BMW Custom Concept. The K 1300 Series models
have been available since the beginning of February ,
the F 800 R from May onwards. The road version of the
S 1000 RR will go on sale at the end of the year.
Motorcycle production volume at previous
year’s level
Motorcycle production volume in  was almost at the
previous year’s level. In total, , BMW motorcycles
were manufactured during the period under report – . .
Production at the Berlin plant increased by .  to ,
units, while the number of motorcycles manufactured by
the cooperation partner, Piaggio S. p. A. in Noale, Italy, de-
creased by .  to , units.
Numerous models came off the production lines for the
first time at the Berlin plant in  in conjunction with the
segment’s new model initiative, including three K-Series
models (K 1300 S / R / GT), the HP2 Sport and the G 450 X.
BMW Group – key motorcycle markets 
as a percentage of sales volume
Germany 18.3 France 8.1
Italy 14.8 United Kingdom 5.5
USA 11.4 Other 31.9
Spain 10.0
Germany
Italy
USA
Spain
France
United Kingdom
Other
BMW motorcycles in  – analysis by series
as a percentage of sales volume
R Series 55.5 K Series 11.7
F Series 32.8
R SeriesF Series
K Series