Asus 2008 Annual Report Download - page 71

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3. International environmental protection citation and award:
ASUS has promoted green products forcefully in 2008 and was awarded with
international environmental protection citation with the newly launched N series NB
and Bamboo Series including EPEAT “Gold Medal” EU Flower environmental
protection citation, Czech Republic environmental protection citation, and Energy
Start of the United States, in which, N series is the first computer in the world to
receive EuP certification. Moreover, N20A NB receives the honor of 1
st
Microsoft
WinHEC Award “Green Environmental Award.”
On the “Green Design 100” of the “Times” magazine for high-tech products, ASUS’ s
U6V NB is with bamboo uses instead of the PVC or alloy top-cover that is
environment-friendly; therefore, the energy-saving and power-saving of U6V NB is
recognized by “Times” magazine for it helps reduce green house gas emission.
ASUS’ s outstanding green design is not only on NB but also on EeePC, LED
display… that is awarded with environmental protection citation by EPEAT and
Energy Star of the United States.
Please visit ASUS’ s website for more products awarded with environmental protection
citations: http://green.asus.com/default.aspx?page=post&IDno=65&mode=20
ASUS’ s green achievements:
(1) The green design and recycling system plan of ASUS is to establish “green
design and green recycling management platform” including establishing
international environmental protection regulations information control system,
green product easy-dismounting and easy recycling/reusing design and
validation system, and green recycling and processing control system. Moreover,
ASUS had submitted the green design and recycling system plan to attend
international environmental protection contest and was ranked by Oekom, a
reputable European institute, in the first place in the category of computer and
peripheral products in 2007. Integrate the achievements in promoting
environmental protection and add it with the image of brand name and
outstanding performance in environmental protection to demonstrate how the
visibility and value of brand name can be improved by taking advantage of
international green environment. The said project was awarded with the award
of demonstrative plan by MOEA.
(2) Developed the first lead-free and halogen-free MB in Taiwan (attended the
directive product development plan of Industrial Development Bureau MOEA
and was awarded in 2006). In assessing and selecting environmental material for
MB, testing and analyzing assembly features, establishing process technology
standard, and inspecting product function and validating quality, ASUS has
R&D, experiment, test, and application validated. ASUS has cherished natural
resources, fulfilled social responsibility and environmental protection, and
substantiated safety and health policy; also, has mass produced the first MB that
is compliance with the strict requirement of European Community on electrical
engineering and electronic materials.
(3) Constructed the first Green Product Management System (GPMS) in Taiwan
and it was the first management platform used for the prohibited substances to
shorten product development cycle, upgrade product quality, speed up Time to
Market effect, and activate consulting suppliers in the supply chain to comply