Acer 2008 Annual Report Download - page 8
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Company In General
Acer Incorporated 2008 Annual Report 13
2.1 Brief Account of the Company
2.1.1 Founded: August 1, 1976
1976 – 1986:
• Commercialized microprocessor technology
1987 – 2000:
• Created the Acer brand name and went global
2001 – 2007:
• Transformed from manufacturing to a marketing and
sales company
2008 – beyond:
• Enhancing worldwide presence with a new multi-
brand strategy
1976
• Acer was founded under the name Multitech,
focusing on trade and product design.
1978
• Acer established the Microprocessor Training
Centre, training 3,000 engineers for Taiwan's
information industry.
1979
• Acer designed Taiwan's first mass-produc ed
computer for export.
1981
• Acer manufacturing operations were established in
the Hsinchu Science-based Industrial Park, Taiwan.
• MicroProfessor-I debuted as Acer's first branded
product.
1982
• MicroProfessor-II was unveiled as Taiwan's rst 8-bit
home computer.
1983
• Acer was the first company to promote 16-bit PC
products in Taiwan.
1984
• Acer Peripherals, Inc. (now BenQ Corp.) and
Multiventure Investments, Inc. were established.
1985
• AcerLand, Taiwan's first and largest franchised
computer retail chain was founded.
1986
• Acer beat IBM with 32-bit PCs.
1987
• The Acer name was created.
1988
• Acer Inc. launched IPO.
1989
• TI-Acer DRAM joint venture with Texas Instruments
was formed.
• Acer initiated the Aspire Park project, based on the
idea of providing housing for Acer employees.
1991
• Acer introduced ChipUp™ technology - the world's
rst 386-to-486 single-chip CPU upgrade solution.
1992
• Acer created the world's rst 386SX-33 chipset.
• Stan Shih introduced the Smiling Curve concept.
• Acer initiated its rst corporate re-engineering.
1993
• Acer developed a 64-bit performance-enhanced I/O
and CPU architecture to link MIPS RISC CPUs with
Microsoft® Windows® NT.
1994
• Acer introduced the world's rst dual Intel® Pentium®
PC.
1995
• The popular Aspire multimedia PC brought Acer
closer to the consumer electronics market.
1996
• Acer announced its commitment to providing fresh
technology to be enjoyed by everyone, everywhere.
1997
• Of f icial groundb reaking ce remony was held
for Aspire Park, Acer's multifunction high-tech
intelligence park.
1998
• Acer was the official IT Sponsor of the 13th Asian
Games in Bangkok, introducing the world’s rst PC-
based management system for a major international
sporting event.