Supercuts 2011 Annual Report Download - page 14

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Table of Contents
In the preceding table, relocations represent a transfer of location by the same salon concept and conversions represent the transfer of one
concept to another concept.
Regis Salons. Regis Salons are primarily mall based, full service salons providing complete hair care and beauty services aimed at
moderate to upscale, fashion conscious consumers. In recent years, the Company has expanded its Regis Salons into strip centers. As of June 30,
2011, of the 1,023 total Regis Salons, 156 Regis Salons were located in strip centers. The customer mix at Regis Salons is approximately
79 percent women, and both appointments and walk-in customers are common. These salons offer a full range of custom styling, cutting, hair
coloring and waving services, as well as professional hair care products. Service revenues represent approximately 83 percent of the concept's
total revenues. The average ticket was approximately $42 and $41 for fiscal years 2011 and 2010, respectively. Regis Salons compete in their
existing markets primarily by emphasizing the high quality of the services provided. Included within the Regis Salon concept are various other
trade names, including Carlton Hair, Sassoon, Mia & Maxx Hair Studios, Hair by Stewarts, Hair Excitement, and Heidi's.
12
2011
2010
2009
2008
2007
TOTAL SYSTEM WIDE SALONS
Company
-
owned salons:
Open at beginning of period
7,909
7,981
8,582
8,139
7,559
Salons constructed
146
139
182
325
420
Acquired
27
3
94
232
257
Franchise buybacks
78
23
83
150
97
Less relocations
(31
)
(33
)
(49
)
(46
)
(59
)
Salon openings
220
132
310
661
715
Conversions
(1
)
—
(
1
)
2
—
Affiliated joint ventures
—
—
—
(
40
)
—
Salons sold
—
—
(
655
)
—
—
Salons closed
(245
)
(204
)
(255
)
(180
)
(135
)
Total company
-
owned salons
7,883
7,909
7,981
8,582
8,139
Franchise salons:
Open at beginning of period
2,020
2,045
2,163
3,742
3,774
Salons constructed
67
78
93
179
253
Acquired(2)
—
—
—
93
—
Less relocations
(14
)
(15
)
(14
)
(12
)
(20
)
Salon openings
53
63
79
260
233
Conversions
1
—
1
3
—
Franchise buybacks
(78
)
(23
)
(83
)
(150
)
(97
)
Affiliated joint ventures(3)
—
—
—
(
1,587
)
—
Salons sold
—
—
(
57
)
—
—
Salons closed
(60
)
(65
)
(58
)
(105
)
(168
)
Total franchise salons
1,936
2,020
2,045
2,163
3,742
Total Salons
9,819
9,929
10,026
10,745
11,881
(1) Canadian and Puerto Rican salons are included in the Regis Salons, MasterCuts, SmartStyle, Supercuts, and Promenade
and not included in the International salon totals.
(2) Represents primarily the acquisition of franchise networks.
(3) Represents European operating subsidiaries contributed to Franck Provost Salon Group.
(4) On February 16, 2009, the Company announced the completion of the sale of its Trade Secret retail product division. As a
result of this transaction, the Company reported the Trade Secret operations as discontinued operations for all periods
presented. Forty-three franchise salons were not included in the sale of Trade Secret to the purchaser of Trade Secret and
are not reported as discontinued operations. These franchise salons are now included in Promenade salons.