Mazda 2009 Annual Report Download - page 10

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8                      
Messages from Management
The operating environment for the automobile industry has been changing drastically
since last year’s Lehman shock. How should we view Mazda’s operating environment?

           


  

 





Reecting on this environment, Mazda recorded its rst operating loss in eight years.
How do you view the March 2009 scal year results?

 





 





          
Q2
Q1
We are tackling a variety of issues as One Mazda,
under the three key themes of “being selective and
focused,” “doubling our efciencies” and “being
swift in our work.”
A Conversation with the President