Holiday Inn 2011 Annual Report Download - page 21

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Staybridge Suites Tyler University Area, Texas, US
more on the web: www.ihgplc.com Great brands 19
OVERVIEW GREAT BRANDS HOW WE OPERATE WHERE WE OPERATE FACTS AND FIGURES
A TASTIER BRAND
In keeping with our refreshed branding, we
will start rolling out new food and beverage
standards to Staybridge Suites hotels across
the US in early 2012.
‘Build-your-own’ small plates and signature
salads were tested in 12 hotels during 2011,
providing dozens of menu combinations that
appeal to guests and fit well with our social
gatherings and weekly barbecue.
The brand’s traditional evening reception
has meanwhile been renamed ‘The Social’
to convey the convivial atmosphere that
characterises a typical bar or pub.
Hotels in
Region Hotels Rooms pipeline
Americas 174 18,820 86
Europe 3 443 2
AMEA 2 304 7
Total 179 19,567 95
www.staybridgesuites.com