Holiday Inn 2011 Annual Report Download - page 10

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OPEN AND ON THE WAY
In total, we celebrated six openings
worldwide. Of these, the InterContinental
Moscow-Tverskaya marked the brand’s
return to Russia after a decade’s absence.
We opened a hotel in Buenos Aires,
Argentina and a new property in Kuala
Lumpur, Malaysia.
Our rapid growth continued in China
where we welcomed guests to hotels
in the cities of Shijiazhuang, Wuxi
and Tangshan.
The year’s 12 signings included
properties for Zhengzhou, Chengdu,
Guangzhou, Foshan, Shunde and Sancha
in Greater China.
The InterContinental Porto-Palacio das Cardosas
opened in July. Set in a 200 year old renovated palace,
it’s the first international hotel in the historic city
of Porto.
RESORTS GAIN MOMENTUM
It was a year of major resort activity
for our five-star brand. We signed an
InterContinental in Koh Samui, Thailand
and prepared to cut the ribbon at the
InterContinental Danang Resort,
Danang City, Vietnam in May 2012.
In China, the InterContinental One
Thousand Island Lake Resort, Xianshan
Peninsula, Hangzhou opened under
our management.
ALLIANCE TAKES OFF
InterContinental Alliance Resorts in
The Americas officially launched when
The Venetian® and The Palazzo® resorts,
owned by Las Vegas Sands, joined our
system. The Montelucia Resort and
Spa in Scottsdale, Arizona also joined
the programme, which offers more
landmark resort locations to our
customers and enables guests to earn
Priority Club Rewards when booking
through our channels.
RESPECTING AND PROTECTING
OUR DESTINATIONS
Following the success of our first
Responsible Business Day in 2010, we
hosted a Responsible Business Week as
part of our partnership with National
Geographic’s Center for Sustainable
Destinations. InterContinental hotels
worldwide organised projects to help
their destinations remain viable and
appealing for future generations. Among
them, InterContinental Fiji Golf Resort
& Spa raised $35,000 for a kindergarten
building; InterContinental Doha arranged
a beach clean-up to improve the habitat
for migratory birds; and hotels in China
paid homage to the 17 cities where our
hotels are located, through a ‘Preserving
City Memories’ theme.
UNRIVALLED INSIDER KNOWLEDGE
Many of our guests want to feel like
locals rather than tourists when they
travel and choose InterContinental
because they know they can count on
our world-class concierge service.
Our unique concierge destination videos
and our Concierge Insider Guide iPad app
have received over 5.5 million views on
our website and on YouTube. In 2011
we also launched the InterContinental
Kitchen Cookbook iPad app, featuring
recipes from our chefs, so that guests
can recreate local dishes back home. For
the third year running, InterContinental
Hotels & Resorts was recognised as
the ‘World’s Leading Hotel Brand’ by the
World Travel Awards and many of our
hotels were recognised by industry-
leading publications.
8 IHG Annual Review and Summary Financial Statement 2011
We’ve been on the international scene for over 60 years so no-one knows the world like we do.
We love to share our knowledge with our guests and they love our understated service and
style. Located in more than 60 countries, we know that well-travelled, affluent guests want to be
connected to what’s special about a destination. Every team member shares their local knowledge
so that guests can enjoy authentic experiences and make the most of their time with us.
In the Know