BT 2015 Annual Report Download - page 27
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25
Overview
The Strategic Report
Purpose and strategy
Delivering our strategy
0ur lines of business
Group performance
Governance
Financial statements
Additional information
Delivering our strategy
his section eplains how we deliver our
strate. e describe our business odel and
the iportance of our people assets and the
research and developent we do. e report
on the status of our brand and outline our
relationships with our ain staeholders.
e also eplain our approach to huan rihts
and describe the reulator environent and
riss that aect us.
26 Operating Committee
28 Our business model
30 Financial strength
30 Our people
33 Our networks and physical assets
etwor platfors
ervice platfors
sstes
roperties
34 Research and development
34 Brand and reputation
35 Stakeholders and relationships
ur custoers
ounities and societ as a whole
ur shareholders
ur lenders
ur pension schees
ur suppliers
uan rihts
ur relationship with overnent
eulation
uropean Union reulation
UK reulation
verseas reulation
9 pact of reulation
1DWXUDOUHVRXUFHV
41 Our risks
1 rincipal riss and uncertainties
1 ow we anae ris
1 hanes over the ear
ur principal riss
0 is case-studies
51 EE acquisition: risks
25
Our people
heir coitent epertise and diversit are
e to the success of our business. an of the
do volunteer wor benefitin charities and
counit roups.
30 32
Our global reach
e oer services in ore than 10 countries.
ur fibre broadband networ in the UK is a e asset.
55 73
Our research activities
e invest etensivel in to find better was
of doin thins and to oer new services. nnovation
is an iportant part of our histor and e to our
brand and our future.
34
Overview
The Strategic Report
Purpose and strategy
Delivering our strategy
0ur lines of business
Group performance
Governance
Financial statements
Additional information