BT 2015 Annual Report Download - page 2

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Our history of innovation
n this ears nnual eport we are celebratin our rich
heritae of innovation. nnovation is e to our brand
ourculture and an essential inredient for our future.
n paes 11 to 1 ou will see eaples of the innovative thins 
has done and our vision of the thins we will do in the future. t is 0
ears since  shares oated on the stoc aret so we have focused
in particular on our contribution since then. ut the breathrouhs
o bac further than that. n fact the date bac to 1 when we
were founded as the lectric eleraph opan  the worlds first
telecounications copan.
e feel stronl about innovation because its one of the ost
iportant thins enablin us to do ore for all those who rel on us.
hether its faster broadband findin was to do thins better or
establishin ourselves as a challener in the pa- aret our list
ofbreathrouhs eeps rowin. e ai to eep it that wa.
hrouhout this nnual eport ou will see this sbol .
t will show ou eaples of the innovative thins we are doin.
1984>2013 2014>15 2015>
Our current innovations
Inventing a smarter future
nnovation has been at the heart of  since
its foration in 1 and since its stoc
aret otation in 19. e constantl
search for new was to iprove our
networs and services sothatour people
can help others to realisenewpossibilities.
oin up with new ideas and developin
new technoloies is in our . e hihliht
a few of the areas we are focused on for
the future and how there desined to
push technolo further than before.
ll intended to iprove peoples lives in
welcoe relevant and aordable was.
eadin the wa in developin innovative
products and services for our custoers is
a bi priorit for us. e showcase a nuber
of current proects with the potential to
ae life easier for those we serve.
30 years since privatisation
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Read more on page 18