Salesforce.com 2015 Annual Report Download - page 9

FORWARD-LOOKING INFORMATION
This Annual Report on Form 10-K, including the section titled “Management’s Discussion and Analysis of
Financial Condition and Results of Operations” (“MD&A”) in Item 7, contains forward-looking statements within
the meaning of Section 27A of the Securities Act of 1933, as amended (the “Securities Act”), and Section 21E of the
Securities Exchange Act of 1934, as amended (the “Exchange Act”). Forward-looking statements consist of, among
other things, trend analyses, statements regarding future events, future financial performance, our anticipated
growth, the effect of general economic and market conditions, the impact of foreign currency exchange rate and
interest rate fluctuations on our results, our business strategy and our plan to build our business, including our
strategy to be the leading provider of enterprise cloud computing applications and platforms and to lead the
industry shift to the “customer company,” our service performance and security, the expenses associated with new
data centers, additional data center capacity, real estate and office facilities space, our operating results, new
features and services, our strategy of acquiring or making investments in complementary businesses, joint ventures,
services and technologies, and intellectual property rights, our ability to successfully integrate acquired businesses
and technologies, our ability to continue the growth and to maintain deferred revenue and unbilled deferred
revenue, our ability to protect our intellectual property rights, our ability to develop our brands, our ability to
realize the benefits from strategic partnerships, the effect of evolving government regulations, the valuation of
deferred tax assets, the potential availability of additional tax assets in the future and related matters, the impact of
expensing stock options, the sufficiency of our capital resources, factors related to our outstanding convertible
notes, revolving credit facility, compliance with our related debt covenants, and capital lease obligations, and
current and potential litigation involving us, all of which are based on current expectations, estimates, and
forecasts, and the beliefs and assumptions of our management. Words such as “expects,” “anticipates,” “aims,”
“projects,” “intends,” “plans,” “believes,” “estimates,” “seeks,” “assumes,” “may,” “should,” “could,”
“foresees,” “forecasts,” variations of such words and similar expressions are also intended to identify such
forward-looking statements. These forward-looking statements are subject to risks, uncertainties and assumptions
that are difficult to predict. Therefore, actual results may differ materially and adversely from those expressed in
any forward-looking statements. Readers are directed to risks and uncertainties identified below, under “Risk
Factors” and elsewhere in this report, for factors that may cause actual results to be different than those expressed
in these forward-looking statements. Except as required by law, we undertake no obligation to revise or update
publicly any forward-looking statements for any reason.
PART I
ITEM 1. BUSINESS
Overview
Salesforce is a leading provider of enterprise cloud computing solutions, with a focus on customer
relationship management, or CRM. We introduced our first CRM solution in February 2000, and we have since
expanded that offering with new editions, solutions, enhanced features, platform capabilities and a new analytics
solution through internal development and acquisitions.
Our mission is to help our customers transform themselves into “customer companies” by empowering them
to connect with their customers in entirely new ways. With our six core cloud service offerings, including sales
force automation, customer service and support, marketing automation, community management, analytics and a
cloud platform for building custom applications, we provide a next generation customer success platform.
Our service offerings are intuitive and easy-to-use, can be deployed rapidly, customized easily and
integrated with other platforms and enterprise applications, or apps. We deliver our solutions as a service via all
the major Internet browsers and on leading mobile devices.
We sell to businesses of all sizes and in almost every industry worldwide on a subscription basis, primarily
through our direct sales efforts and also indirectly through partners. Through our platform and other developer
tools, we also encourage third parties to develop additional functionality and new apps that run on our platform,
which are sold separately from, or in conjunction with, our service.
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