HSBC 2012 Annual Report Download - page 429

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Overview Operating & Financial Review Corporate Governance Financial Statements Shareholder Information
Products and services
HSBC provides a comprehensive range of banking and related financial services to its customers in its six
geographical regions. The products and services offered to customers are organised by global business.
• Retail Banking and Wealth Management (‘RBWM’) offers a broad range of products and services to meet the
personal banking and wealth management needs of individual customers. Typically, customer offerings include
personal banking products (current and savings accounts, mortgages and personal loans, credit cards, debit cards
and local and international payment services) and wealth management services (insurance and investment
products, global asset management services and financial planning services).
• Commercial Banking (‘CMB’) offers a broad range of products and services to serve the needs of our
commercial customers, including small and medium sized enterprises, mid-market enterprises and corporates.
These include credit and lending, international trade and receivables finance, treasury management and liquidity
solutions (payments and cash management and commercial cards), commercial insurance and investments. We
also offer our customers access to products and services offered by other global businesses, for example Global
Banking and Markets (‘GB&M’) which include foreign exchange products, raising capital on debt and equity
markets and advisory services.
• GB&M provides tailored financial solutions to major government, corporate and institutional clients and private
investors worldwide. The client-focused business lines deliver a full range of banking capabilities including
financing, advisory and transaction services, a markets business that provides services in credit, rates, foreign
exchange, money markets and securities services, and principal investment activities.
• Global Private Banking (‘GPB’) provides a range of services to high net worth individuals and families with
complex and international needs.
Financial information
In the following segmental analysis, the benefit of shareholders’ funds impacts the analysis only to the extent that
these funds are actually allocated to businesses in the segment by way of intra-HSBC capital and funding structures.