Cigna 2012 Annual Report Download - page 13

13
Highlights
of Cigna’s Global Giving and Volunteerism
Cigna’s global giving and volunteerism celebrates the power of the individual spirit
and reinforces the importance of supporting organizations worldwide that are aligned
with Cigna’s mission.
A grant from the Cigna Foundation enabled members of the Achilles Freedom Team
of Wounded Veterans and others with disabilities to participate in the 2012 Walt Disney
World® Marathon Weekend. Cigna’s president and CEO David Cordani and Cigna
employees personally guided the Achilles athletes as they completed the Disney course.
Cigna’s longstanding partnership with the March of Dimes® took on special meaning
when Cigna employee Shalini Wittstruck, her husband Shane and son, Kieran, were
named the March of Dimes National Ambassador Family. The Wittstrucks travelled
across America throughout 2012 to spread the message of prenatal care.
Cigna’s relationship with the Red Cross helped Cigna respond when Hurricane Sandy
devastated parts of the U.S., as the Cigna Foundation provided $50,000 in immediate
relief funding and matched an additional $55,000 in employee giving.
In many reaches of the world, the Cigna Foundation and Cigna employees oered a
helping hand. The Cigna Foundation gave $25,000 to Water for People to support clean
water projects in India. As part of the launch of its new Complete Cancer Protection
product, Cigna Indonesia donated 10 percent of all premiums collected during the
first three months of product sales to the Indonesian Care for Cancer Kids Foundation.
In addition, Cigna’s employees raised funds – matched by the Cigna Foundation – to
support a Habitat for Humanity home building project in the Thailand community of
Rayong Province, which was devastated by flooding in 2010.
Cigna Connects — Our Approach to Corporate Responsibility
In 2012, Cigna launched Cigna Connects, a comprehensive corporate responsibility program tied to Cigna’s mission to
improve the health, well-being and sense of security for those we serve. Cigna Connects’ vision is to gather, engage and
activate key groups to achieve improvements in the areas of child wellness, senior care, health literacy and health equity.
For example, in child wellness, Cigna led the funding of a nationwide school competition created by ChildObesity180.
The contest identified the most impactful school physical activity models in the U.S. and is now helping other schools to
create similar programs.
In the field of senior care, Cigna worked in collaboration with the Alzheimer’s Association and Cigna’s own Employee
Assistance Program to create a support program for caregivers. Cigna was honored with the Alzheimer’s Association’s
Corporate Award for service and philanthropy.
As one example of improving health literacy, Cigna in Florida created a picture postcard campaign to help Haitian
customers understand their health coverage. A postcard with a culturally meaningful photo and message in French,
Creole and English is mailed when a Haitian customer can’t be reached by phone.
To help ensure health equity, the Cigna Foundation provided a $100,000 grant to the Methodist Healthcare
Foundation in Memphis to address racial health disparities in Riverview, Tennessee. The grant is making it possible
for Methodist Hospital to oer patients greater personal help in navigating the health care system.
Photo: The 2012 March of Dimes Ambassador Family: Cigna employee Shalini Wittstruck, her husband Shane and son, Kieran.
Lending
a hand
around the
world.