Tyson Foods 2000 Annual Report Download - page 19

First priority.
Leaders have a responsibility to others.
John Tyson’s father and grandfather set the example decades
ago – when you give to your community, you get far more
in return. Today, John continues that tradition with Tyson
philanthropic efforts targeted in three key areas – hunger
relief, children and communities.
HUNGER RELIEF
This year we stepped up our eff o rts in the fight against hunger
by establishing a partnership with Share Our Strength ( S O S ) ,
one of the nation’s leading anti-hunger org a n i z ations. Over
the next three years, our contributions to SOS will total
more than $10 million, including 6.5 million pounds of
food that will provide 32.5 million meals; Tyson team
m e mber local volunteer programs; national sponsorship of
Operation Frontline, SOS’s nutrition education initiative, as
well as advertising and marketing support. Together, we will
make a difference by feeding and educating people affected
by hunger.
C H I L D R E N
We believe that investing in the future – children – is time
and money well spent. Through our Project A+ program,
we’re providing funding for schools in need. Our member-
ship in the Family Friendly Programming Forum ensures
that children will be off e red appropriate television programs.
The Hospitality Business Alliance encourages school-to-career
p rograms in the foodservice industry. Our school lunch
p rogram provides a balanced, nutritious lunch to kids w h o
need it most. Scholarships through the America’s Junior
Miss Pageant help talented girls reach their goals. These are
just a few ways Tyson is helping children, and there are
thousands more examples in our plant communities across
the country.
C O M M U N I T I E S
At Tyson, we live where we work and work where we live.
That’s why community outreach is so dear to our team
members. Our people are involved not only in our national
efforts but also in local causes. For example, in Vienna, Ga.,
our plant supports Little League. In Wilkesboro, N.C., our
team members ride motorcycles to raise money for the fight
against cancer. In Rogers, Ark., we participate in health fairs
to promote physical activity. In Gadsden, Ala., our team
members paint houses for those less fortunate. At Tyson, we
take great pride in our people – not only for their work but
also for their hearts.
We will continue to build on the tradition of giving
established by the Tyson family and team members. Whether
it’s hunger, children or communities, we remain committed
to making a difference.
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