Toyota 2011 Annual Report Download - page 29

Download and view the complete annual report

Please find page 29 of the 2011 Toyota annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 113

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113

Management and
Corporate Information
Business and
Performance Review
Financial Section and
Investor InformationSpecial Feature
Message/Vision
Corporate Philosophy
Since its foundation, Toyota has continuously strived to contribute to the sustainable development
of society through the manufacturing and provision of innovative and quality products and services
that lead the times. The foundations of these endeavors are the Toyota Guiding Principles and an
explanation paper entitled “CSR POLICY: Contribution towards Sustainable Development” that
interprets the Toyota Guiding Principles. The CSR Policy has been compiled based on the Toyota
Guiding Principles and takes into consideration Toyota’s relations with stakeholders. By having all
employees embrace this policy and act accordingly, Toyota aims to remain a company that is
admired and trusted by society.
Seeking Harmony between People,
Society and the Global Environment, and
Sustainable Development of Society through Manufacturing
Five Main Principles of Toyoda
Toyota Guiding Principles
CSR POLICY: Contribution Towards Sustainable Development
The spirit of the Toyoda Precepts has been passed down since Toyota’s Foundation.
The Toyoda Precepts represent the essential philosophy of the founder of the Toyota Group, Sakichi
Toyoda, and are a source of spiritual support for Toyota employees. The spirit of the Toyota Precepts is
carried on in the Toyota Guiding Principles.
The Toyota Guiding Principles (adopted in 1992 and revised in 1997) reflect the kind of company that
Toyota seeks to be in light of the unique management philosophy, values, and methods that it has
embraced since its foundation. Toyota, along with its consolidated subsidiaries, seeks to contribute to the
continuous development of human society and of the planet through its businesses based on
understanding and sharing the Toyota Guiding Principles.
We have compiled our Corporate Social Responsibility Policy: Contribution towards Sustainable
Development, which interprets and explains the Toyota Guiding Principles by taking into consideration
the relationship we have with our stakeholders. Our consolidated subsidiaries share this policy and act
accordingly. Toyota’s business partners are also expected to support this policy and act in accordance
with it.
Toyota also participated in the formulation of and observes the standards outlined in the Charter of
Corporate behavior of the Nippon Keidanren (Japan Business Federation), an alliance of Japanese
leading corporations.
• Always be faithful to your duties, thereby contributing to the company and to the
overall good.
• Always be studious and creative, striving to stay ahead of the times.
• Always be practical and avoid frivolousness.
• Always strive to build a homelike atmosphere at work that is warm and friendly.
• Always have respect for spiritual matters, and remember to be grateful at all times.
1. Honor the language and spirit of the law of every nation and undertake open and fair business activities
to be a good corporate citizen of the world.
2. Respect the culture and customs of every nation and contribute to economic and social development
through corporate activities in their respective communities.
3. Dedicate our business to providing clean and safe products and to enhancing the quality of life
everywhere through all of our activities.
4. Create and develop advanced technologies and provide outstanding products and services that fulfill
the needs of customers worldwide.
5. Foster a corporate culture that enhances both individual creativity and the value of teamwork, while
honoring mutual trust and respect between labor and management.
7. Work with business partners in research and manufacture to achieve stable, long-term growth and
mutual benefits, while keeping ourselves open to new partnerships.
6. Pursue growth through harmony with the global community via innovative management.
0819
Additional details available at Click HERE
R&D and Intellectual Property
Corporate Philosophy
Management Team
Corporate Governance
Risk Factors
Other Management and Corporate Data
29TOYOTA ANNUAL REPORT 2011