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SUZUKI MOTOR CORPORATION 13
Environmental Initiatives
As a manufacturer of automobiles, motorcycles, out-
board motors, and other items, Suzuki addresses
environmental conservation at all product stages
from development to disposal.
In product development, our environmental initia-
tives include improving fuel economy, reducing ex-
haust emissions and noise, and developing clean-
energy vehicles. In manufacturing, our efforts in-
clude reducing environmental risk, reducing energy
requirements, and promoting the use of alternative
energy sources. In distribution, we focus on improv-
ing the operational efficiency and energy efficiency
of transportation and on promoting the three Rs
(reducing, reusing, and recycling). In marketing, we
promote environmental management among our
dealers and strive to ensure proper disposal of end-
of-life products.
We also pursue environmental initiatives that are not
directly related to our products. For instance, we
promote energy savings and green purchasing in
our offices, give our workers environmental educa-
tion, and support social action programs in local
communities.
Suzuki Topics in Fiscal 2010
•Suzuki published the Suzuki 2010 Environmental
and Social Report. We have published a report
about our environmental initiatives every year
since fiscal 1999.
•InMay2010,theSuzukiSwiftRangeExtender
gained type approval from the Japanese Ministry
of Land, Infrastructure, Transport and Tourism.
In autumn 2010, it began undergoing trials with
dealers throughout Japan and playing a part in an
experiment organized by Hamamatsu City.
•In September2010, Suzukiregisteredthee-Let’s
electric scooter as a moped with the local authori-
ties. Since autumn 2010, the e-Let’s has been
playing a part in an experiment organized by
Hamamatsu City.
•In March 2011,the BurgmanFuel-Cell Scooter
became the first fuel-cell vehicle of any kind to
earn Whole Vehicle Type Approval in the Europe-
an Union. Suzuki and British company Intelligent
Energy, which developed the Burgman Fuel-Cell
Scooter’s fuel-cell system are participating in tri-
als of the scooter on public roads under the aegis
of the British government’s Technology Strategy
Board.
Suzuki 2010 Environmental and Social Report
Other Topics
SWIFT Range Extender
e-Let’s electric scooter
Year in Review
Burgman Fuel-Cell Scooter