Whirlpool 2011 Annual Report Download - page 2

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Strength & Commitment
ATTRIBUTES FOR THE NEXT CENTURY
For more than 100 years, the strength of our commitment
to improving home and family life … one home, one family
at a time … has enabled our consumers to trust Whirlpool
Corporation to make their lives easier. We have transformed
home and family life through innovative, labor-saving
devices, giving consumers time to do the things they enjoy
and be with the ones they love.
Our commitment to our consumers sets the stage for
our second century, where our global brand portfolio
will continue meeting the individual needs of families
everywhere around the world. We are passionate about
transforming home and family life through the next
generation, and we are leading the way with connected
appliances, resource efficiency and consumer-relevant
innovation that no one can equal.
This century holds the promise of new and exciting
opportunities for our company, our employees, our
shareholders and the families who use our products,
each and every day, everywhere around the world.