TCF Bank 2009 Annual Report Download - page 9

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2009 Annual Report : 7
Even during these difficult times, TCF is committed to
the ongoing professional development of its employees
and continues to recognize and motivate hard working
individuals through job promotions, incentive compensation,
tuition reimbursement and other reward programs.
We strongly believe that maintaining an experienced and
motivated team creates a competitive advantage and is
crucial to enhancing stockholder value.
TCF also continues to support the communities in
which we serve, both financially and through volunteerism.
During 2009, TCF and its employees contributed over
$3 million to charitable organizations in human services,
education, community development and the arts. In
addition, numerous TCF employees generously gave their
time by volunteering and providing leadership to local
nonprofit organizations. TCF and its employees continue
to express a commitment to make a difference for people
in need and for the communities we serve, and we
have an ongoing focus on organizations that have TCF
employee involvement.
September 12, 2009 marked the inaugural game at
the University of Minnesota’s TCF Bank Stadium®
. It was
a momentous day filled with festive pre-game events, a
Gopher Victory Walk to the stadium and an official ribbon
cutting held at the student entrance. Excitement filled
the air as fans filled the stands, the Minnesota Marching
Band bellowed its Minnesota Rouser and the Golden
Gopher football team ran out onto the field for the first
time. Our hearts pounded when U.S. Air Force F-16’s
soared over the stadium and a spectacular fireworks show
followed. It was a personal honor to have taken part in
the first coin toss held at TCF Bank Stadium. School spirit
thrived that day and the University of Minnesota beat the
U.S. Air Force Academy 20 to 13 — a perfect opening day
for TCF Bank Stadium.
TCF’s investment in the naming rights of this stadium
gives us both a local branding opportunity as well as
nationwide recognition as the stadium receives national
exposure in college athletics. In addition to the stadium
naming rights, TCF continues to support the University
through its campus card relationship, dedicated products
and programs for the University’s students, staff, faculty
and alumni, and a substantial scholarship program for
students. We value the significance of student checking
relationships as a long-term investment in what we hope
to cultivate as lifelong customers at TCF. We are very
proud to be a part of a new tradition for the University
of Minnesota and for members of our community.
The University of Minnesota represents our largest
campus commitment; however, TCF also has campus
card and other relationships with eight other colleges
and universities in the areas we serve.
To Be Successful in 2010, We Must:
• Continue growth momentum in loans, leases and
deposits. With fewer competitors in the market on
both the deposit side and the lending side, now is an
opportune time to capture deposit customers through
premium campaigns, new products and cross-sell
initiatives while lending to creditworthy customers.
TCF has many important assets, but
the most valuable is our established
reputation for honesty and integrity.
Our management practices demand
high standards of ethics. We work hard
to continually earn and keep the trust
and condence of our customers
and stockholders.
trust