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SUZUKI MOTOR CORPORATION 7
Year in Review
Overseas Markets
1. Overview of Overseas Automobile Markets
Sales of automobiles (passenger cars and multi-utility vehicles) in India in scal 2012 grew by 2.2% year-on-year to 2,686,000 units. The in-
crease was small partly because fuel prices were rising and partly because interest rates on automobile loans remained high. Sales in China
grew by a modest 6% year-on-year to 19,480,000 units. Sales in the ve key ASEAN countries (Indonesia, Thailand, Vietnam, the Philippines,
and Malaysia) surged by 40% year-on-year to 3,643,000 units. Sales in Europe (the European Union and the European Free Trade Associa-
tion) decreased by 8% year-on-year to 12,196,000 units owing mainly to the impact of the European nancial crisis.
2. Suzuki Sales
Suzuki’s overseas automobile sales volume in scal 2012 rose by 1.2% year-on-year to 1,989,000 units. Suzuki’s sales in India grew by
4.4% year-on-year to 1,051,000 units owing largely to a series of model launches. Suzuki’s sales in China declined by 14.6% year-on-year
to 253,000 units. Suzuki’s sales in the ve key ASEAN countries (Indonesia, Thailand, Vietnam, the Philippines, and Malaysia) surged by 56%
year-on-year to 188,000 units owing largely to strong sales of the Ertiga (a new passenger car with three rows of seats) in Indonesia and to
strong sales of the Swift in Thailand. By contrast, Suzuki saw its sales in Pakistan decline by 13% year-on-year to 86,000 units and its sales
in Europe (the European Union and the European Free Trade Association) decline by 12% year-on-year to 149,000 units.
3. Suzuki Topics in Fiscal 2012
• Cumulative worldwide sales of the Swift (one of Suzuki’s world strategic cars) reached three million units in January 2013. Sales of the
Swift outside Japan totalled about 2,610,000 units. Suzuki launched the Swift in Europe in 2005 and has since sold it in more than 120
countries and regions.
• In April 2012, Suzuki launched the Ertiga in India and Indonesia.
And in March 2013, Suzuki unveiled the new SX4 (the Company’s
rst C-segment crossover) at the Geneva motor show.
• Suzuki gained permission from the government of Myanmar to
establish a completely Suzuki-owned automobile production sub-
sidiary. The Company established the subsidiary in February 2013
and began factory operations in May 2013.
• Maruti Suzuki’s sales volume in India exceeded one million units
for the third scal year in a row, and its net sales reached a re-
cord high.
• In November 2012, Suzuki’s US subsidiary announced its deci-
sion to withdraw from automobile sales and focus its business
on motorcycles, ATVs, and outboard motors. Suzuki consequently
established a new company on April 1, 2013. Iwata Plant
Multi-purpose vehicle and commercial vehicle assembling
Kosai Plant
Passenger car and automobile engines assembling
Sagara Plant
Passenger car and automobile engines assembling,
foundry of engine components, machining