Royal Caribbean Cruise Lines 2001 Annual Report Download - page 17

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Royal Caribbean Cruises Ltd. 15
of top ships
in Condé Nast Traveler poll
HIGH SATISFACTION LEVELS
In the “2001 Reader’s Choice Awards” poll by Condé Nast Traveler,the company
claimed 14 of the top 23 places in the Best Large Ships category while its
largest competitor had none. Celebrity Cruises’ Millennium, Mercury and Century
were three of the four highest-rated ships in the poll. CLIA surveys show that
cruise vacationers are happy customers – nearly 9 out of 10 cruisers say they
plan to cruise again. Experienced cruisers are emphatic that cruises rate
higher than other vacations: 75 percent because of the pampering,
74 percent because of the fine dining, and 71 percent because of hassle-free
vacationing. Relaxing and getting away (69 percent) and visiting several
destinations (68 percent) are other major reasons that cruisers are most pleased
with vacations at sea.
14 23