Proctor and Gamble 2007 Annual Report Download - page 12
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P&G’s billion-dollar brands are the core of the company’s
product portfolio, representing about two-thirds of annual
sales and a greater percentage of prot. These brands are
leaders in their respective categories and platforms for
innovation that will be the source of organic growth for
years to come.
&
Head & Shoulders has
nearly doubled its annual
sales in just four years,
making it the second
largest shampoo brand in
the world.
Leading innovations such
as Pro-Health and Nature’s
Expressions have helped make
Crest the #1 toothpaste
brand in the U.S.
Always Clean and Always Fresh
innovations have propelled
the brand to an all-time high
market share of more than
55% in the U.S.
Gain has doubled sales over
the last ve years by delighting
scent-seeking consumers.
The Procter & Gamble Company
10