Chrysler 1999 Annual Report Download - page 36

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AND SERVICES
Lengthening the Value Chain
The Group devotes significant attention to lengthening its value chain by developing
services and solutions that are linked to the products it sells: financial and insurance
services and mobility services for Fiat Auto, Iveco and CNH Global; aftermarket services
and supply of quick repair and infomobility services for Magneti Marelli; maintenance
services for Comau; engine overhaul services for FiatAvio; and mileage-based maintenance
and support services for Fiat Ferroviaria.
Support Services for the Group’s Industrial Activities
The services that support the Group’s industrial activities, which in the past were structured
at the Sector and country level, have been re-engineered with the establishment of
dedicated organizational units that can supply better quality services at lower costs,
primarily in the areas of information and communication technologies, real estate,
administration, finance, and personnel management and training.