Kodak 2004 Annual Report Download - page 94

Financials
92
EASTMAN KODAK COMPANY
NOTE 23: SEGMENT INFORMATION
Current Segment Reporting Structure The Company has four report-
able segments aligned based on aggregation of similar products and
services: Digital & Film Imaging Systems (D&FIS); Health; Commercial
Imaging; and Graphic Communications. The balance of the Company’s
operations, which individually and in the aggregate do not meet the criteria
of a reportable segment, are reported in All Other. A description of the seg-
ments is as follows:
Digital & Film Imaging Systems Segment: The D&FIS
segment derives revenues from consumer fi lm products, sales of origina-
tion and print fi lm to the entertainment industry, sales of professional fi lm
products, traditional and inkjet photo paper, chemicals, traditional and
digital cameras, digital printers, photoprocessing equipment and services,
and digitization services, including online services.
Health Segment: The Health segment derives revenues from the sale
of digital products, including laser imagers, media, computed and direct
radiography equipment and healthcare information systems, as well as
traditional medical products, including analog fi lm, equipment, chemistry,
services and specialty products for the mammography, oncology, and
dental fi elds.
Commercial Imaging Segment: The Commercial Imaging seg-
ment is composed of document imaging products and services, commercial
and government systems products and services, and optics. The Remote
Sensing Systems business, which was sold to ITT Industries in August
2004, is accounted for as a discontinued operation in prior periods and the
current period up through the date of sale.
Graphic Communications Segment: The Graphic Com-
munications segment is composed of the Company’s equity investments
in Kodak Polychrome Graphics (Kodak’s 50/50 joint venture with Sun
Chemical) and NexPress (Kodak’s 50/50 joint venture with Heidelberg)
prior to its acquisition in May 2004, and the graphics and wide-format
inkjet businesses. This segment also includes the results of Scitex Digital
Printing, which was acquired in January 2004 and has since been renamed
Kodak Versamark, as well as the results of the NexPress-related entities
subsequent to the acquisition in May 2004.
All Other: All Other is composed of Kodak’s display and components
business for image sensors and other small, miscellaneous businesses. It
also includes development initiatives in consumer inkjet technologies.
Transactions between segments, which are immaterial, are made on
a basis intended to refl ect the market value of the products, recognizing
prevailing market prices and distributor discounts. Differences between the
reportable segments’ operating results and assets and the Company’s con-
solidated fi nancial statements relate primarily to items held at the corporate
level, and to other items excluded from segment operating measurements.
No single customer represented 10% or more of the Company’s total
net sales in any period presented.
Segment fi nancial information is on the following page.