Barclays 2013 Annual Report Download - page 32

Barclaycard
Our social purpose
The ability to buy and sell goods or services easily and securely is an important human need – and essential to create
the right environment for economic growth. Barclaycard is an international payments company, enabling consumers
and businesses to make and take payments. We provide the ability to fund these payments with credit.
Our customers are those
Barclaycard supports consumers and
businesses making payments for goods
and services – and the parties taking those
payments. We operate in nine countries
– United Kingdom, United States, Germany,
Spain, Portugal, South Africa through Absa
Card and Norway, Sweden and Denmark
through the EnterCard joint venture.
We support UK RBB and Absa in offering
credit cards as part of an offering to
consumers who are looking for a holistic
relationship with their retail bank, and
support Corporate Banking in providing a
suite of payment services for businesses.
For them we provide
We enable consumers and businesses to
make payments quickly, securely and
internationally, facilitating the flow of funds
for those wanting to make payments
in-store and digitally.
We provide flexible credit solutions to
consumers and small businesses via
consumer and corporate credit cards,
underwriting the credit risk.
We enable consumers and businesses to
take payments, facilitating purchases
in-store and digitally, while offering
solutions for point of sale finance and
merchant offers.
The Barclaycard business model
‘Barclaycard is one of
the few global leaders in
payments that provides
‘Go-To’ solutions to both
buyers and sellers, enabling
us to deliver consistent
growth and welcome close
to 14m new customers
in the past three years.’
Uniquely providing value through
Our value propositions…
 Support the requirements of both the
buyers and sellers in the payment process
 Use diverse distribution channels to reach
a broader set of customers
 Utilise scale and international reach to
enable sharing of analytics, costs and best
practice, and ultimately better meet
consumer needs
 Facilitate the launch and use of innovative
products
 Support economies of scale and reduced
costs
Valerie Soranno Keating
CEO, Barclaycard
barclays.com/annualreport
30 Barclays PLC Annual Report 2013