Tesco 2012 Annual Report Download - page 13

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Strategy
in action
Having given you an overview
of the implementation of our
strategy over the past year, this
section sets out some detailed
case studies showing our
strategy in action.
In the next few pages, you’ll read about the
£1 billion commitment we’re making to improve
the shopping trip in the UK, our exciting
innovations online, what we mean by Group
skill and scale, our businesses in newer markets,
the progress of Tesco Bank over the last three
years and our team’s extraordinary response
to the flooding in Thailand.
IN THIS SECTION
10 UK: Giving our customers
the best shopping trip
12 UK: Refreshing our stores
for customers and staff
14 Online: Making ‘Clicks &
Bricks’ a reality for customers
16 International: Moving into
the next phase of growth
18 International: Footholds
in newer markets
20 Retail services: A Tesco
Bank for Tesco customers
22 Our dedication to the
community: Thailand
Tesco PLC Annual Report and Financial Statements 2012 9
STRATEGIC REVIEW PERFORMANCE REVIEW GOVERNANCE FINANCIAL STATEMENTSOVERVIEW
Chief Executive’s review Strategy in action Business model