Suzuki 2010 Annual Report Download - page 10

SUZUKI MOTOR CORPORATION 9
Suzuki’sWorldwideManufac-
turing and Sales
Total overseas motorcycle production (including
ATVs) in scal 2009 decreased to 2,740 thousand
units, 91.5% compared to the previous year. World-
wide production, including production in Japan, de-
creased to 2,902 thousand units, 87.8% compared
to the previous year.
Sales of motorcycle (including ATVs) in overseas
market decreased to 2,938 thousand units, 91.2%
compared to the previous year, while total global
sales, including Japan, were 3,017 thousand units,
90.1% compared to the previous year.
TheJapaneseMarket
1.DomesticMarketOverview
The number of motorcycles shipped in the domestic
market by the four Japanese manufacturers in scal
2009 stood at a total of 374 thousand units (75%
y-o-y). Breaking this gure down into displacement
categories shows volume for the 125cm3 and under
class at 317 thousand units (79% y-o-y), and the
larger class with 126cm3 and greater at 57 thou-
sand units (60% y-o-y), a decline in both categories.
Looking at the figures for each class, the 50cm3
and under class totaled 239 thousand units (82% y-
o-y), the 51cm3 to 125cm3 class 78 thousand units
(71% y-o-y), the 126cm3 to 250cm3 class 35 thou-
sand units (67% y-o-y), and the 251cm3 and greater
class 22 thousand units (50% y-o-y), a decline in all
classes.
2.SuzukiSalesStatus
In the harsh economic circumstances of scal 2009,
rising vehicle costs of our main products had an in-
uence on Suzuki’s total scal 2009 volume, which
was 70 thousand units (57% y-o-y). Further break-
down of this gure shows motor-driven cycles at 63
thousand units (61% y-o-y). Within this figure the
volume for the 50cm
3
and under class amounted to
45 thousand units (71% y-o-y) while the 51cm
3
to
125cm
3
class amounted to 18 thousand units (44%
y-o-y). Figures for larger models showed a decline
to 6.7 thousand units, a 36% y-o-y loss. Figures
for the 126cm
3
to 250cm
3
class were 3.9 thousand
units (32% y-o-y), 251cm
3
to 400cm
3
class were 2.3
thousand units (48% y-o-y) and in the 401cm
3
and
greater class 481 units (36% y-o-y), a drastic decline
in all classes.
Motorcycles
3.SuzukiMotorcycleTopics
In the 50cm3 and under class, the Let’s 4 Basket
and Let’s 4 Pallet, both of which focus on target
users, showed an increase in shipments (Let’s 4
Basket: 110% y-o-y and Let’s 4 Pallet: 119% y-o-
y), but because shipments for our leading product,
the Let’s 4, were stagnate, it was not enough to
halt the overall downward trend. In the 51cm3 to
125cm3 class, new products introduced by other
manufacturers resulted in a decrease in shipments
of the Address V125.
Regarding large displacement models in the
251cm3 to 400cm3 class, new Gladius 400 ABS
and Boulevard 400 models were introduced at
year-end, and sales are expected to expand with
promotions planned for spring season demand.
YearinReview
Let’s4Basket
GLADIUS400ABS
BOULEVARD400