Konica Minolta 2004 Annual Report Download - page 22

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Distinctive Advantages of Konica Minolta’s Polymerized Toner
Distinctive Advantages
• Small particles
• Highly uniform size and
shape
• Possibility for applying unique
layers to particles
• Low-heat fixing
• Low production emissions of
environmental load substances
Benefits
• High definition
• Low cost
• Low volatility in image quality
• Easy to control
• Low glare, easy to write on,
improved machine reliability,
longer product life
• No curling, short start-up time,
downsizing of heaters and
cooling fans, quiet,
energy-saving, low cost
• Low environmental impact
Polymerized Toner Production
(Tons)
Note: Calendar years
’00
3,000
2,000
4,000
5,000
6,000
0’01 ’02 ’03 ’06
Plan
1,000
’05
Plan
’04
Plan
With the rationalization of sales bases and elimination of duplica-
tion, we have also experienced cost savings and increased effi-
ciency. On an even more positive note, we are excited by the
launch of Konica Minolta’s new brand for MFPs, bizhub, and are
anticipating great benefits from this unified brand. In those areas
where integration has had less of an impact, such as in technical
20
expertise, product lineup and sales channels, we will supplement
measures by actively pursuing strategic alliances. In the fiscal year
ending March 31, 2005, we will continue efforts to reduce costs
while at the same time build a quality global brand and raise
brand awareness.
Polymerized Toner
Text
Dots
Lines
Conventional Toner
Particles are uniform in size and shape