Cigna 2013 Annual Report Download - page 33

PART I
ITEM 1. Business
PART I
Business
Overview
Cigna Corporation, together with its subsidiaries (either individually organization. To do this, we are seeking to further simplify the
or collectively referred to as ‘‘Cigna,’’ the ‘‘Company,’’ ‘‘we’’ or ‘‘our’’), buying process by providing choice, transparency of information,
is a global health services organization with a mission to help and a personalized customer experience. Our goal is to build
customers improve their health, well-being and sense of security. Our long-term relationships with each of our customers and meet their
subsidiaries are major providers of medical, dental, disability, life and needs throughout each stage of their lives regardless of the
accident insurance and related products and services. customer’s plan type: employer-based, government-sponsored, or
individual coverage.
To execute on our mission, we have focused our efforts over the past
several years on serving the emerging needs of our customers around As part of this strategy, we have focused our efforts on delivering
the world through our ‘‘Go Deep, Go Global, Go Individual’’ strategy, innovative health and wellness solutions tailored to our employer and
as follows: government customers, enhancing collaboration with physicians and
hospitals to offer affordable, value-based high quality care to
GO DEEP: We seek to increase our presence and brand strength in individuals and building deeper relationships with individual
key ‘‘go deep’’ geographic areas, grow in targeted segments or customers through the world. Through these efforts, we believe we
capabilities, and deepen our relationships with current customers can achieve better health outcomes for our global customers and
through cross-selling. improve employee productivity, all while lowering the costs of health
care for all parties.
GO GLOBAL: We seek to deliver a range of differentiated products
and superior service to meet the distinct needs of a growing global As of December 31, 2013, our consolidated shareholders’ equity was
middle class and a globally mobile workforce through expansion in $10.6 billion, assets were $54.3 billion and we reported revenues of
existing international markets and extension of our business model $32.4 billion for the year then ended. Our revenues are derived
to new geographic areas. principally from premiums on insured products, fees from self-insured
products and services, mail-order pharmacy sales, and investment
GO INDIVIDUAL: We strive to establish a deep understanding of
income.
our customers’ unique needs and to be a highly customer-centric
We report the financial results of our businesses in five segments, the following three of which are the most significant:
Segment % of revenues Description
Global Health Care 78% Aggregates the Commercial and Government operating segments:
Commercial
Encompasses both our U.S. commercial and certain international health care businesses.
Serves employers and their employees, including globally mobile individuals, and other
groups (e.g. governmental and non-governmental organizations, unions and associations).
In addition, our U.S. commercial health care business also serves individuals.
Offers our insured and self-insured customers medical, dental, behavioral health, vision,
and prescription drug benefit plans, health advocacy programs and other products and
services that may be integrated as part of a comprehensive global health care benefit
program.
Government
Offers Medicare Advantage, Medicare Part D and Medicaid plans.
Global Supplemental Benefits 8% This segment offers supplemental health, life and accident insurance products in selected
international markets and the U.S.
Group Disability and Life 12% This segment provides group long-term and short-term disability, group life, accident and
specialty insurance products and related services.
CIGNA CORPORATION - 2013 Form 10-K 1
ITEM 1.
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