Seagate 2015 Annual Report Download - page 28

Download and view the complete annual report

Please find page 28 of the 2015 Seagate annual report below. You can navigate through the pages in the report by either clicking on the pages listed below, or by using the keyword search tool below to find specific information within the annual report.

Page out of 155

  • 1
  • 2
  • 3
  • 4
  • 5
  • 6
  • 7
  • 8
  • 9
  • 10
  • 11
  • 12
  • 13
  • 14
  • 15
  • 16
  • 17
  • 18
  • 19
  • 20
  • 21
  • 22
  • 23
  • 24
  • 25
  • 26
  • 27
  • 28
  • 29
  • 30
  • 31
  • 32
  • 33
  • 34
  • 35
  • 36
  • 37
  • 38
  • 39
  • 40
  • 41
  • 42
  • 43
  • 44
  • 45
  • 46
  • 47
  • 48
  • 49
  • 50
  • 51
  • 52
  • 53
  • 54
  • 55
  • 56
  • 57
  • 58
  • 59
  • 60
  • 61
  • 62
  • 63
  • 64
  • 65
  • 66
  • 67
  • 68
  • 69
  • 70
  • 71
  • 72
  • 73
  • 74
  • 75
  • 76
  • 77
  • 78
  • 79
  • 80
  • 81
  • 82
  • 83
  • 84
  • 85
  • 86
  • 87
  • 88
  • 89
  • 90
  • 91
  • 92
  • 93
  • 94
  • 95
  • 96
  • 97
  • 98
  • 99
  • 100
  • 101
  • 102
  • 103
  • 104
  • 105
  • 106
  • 107
  • 108
  • 109
  • 110
  • 111
  • 112
  • 113
  • 114
  • 115
  • 116
  • 117
  • 118
  • 119
  • 120
  • 121
  • 122
  • 123
  • 124
  • 125
  • 126
  • 127
  • 128
  • 129
  • 130
  • 131
  • 132
  • 133
  • 134
  • 135
  • 136
  • 137
  • 138
  • 139
  • 140
  • 141
  • 142
  • 143
  • 144
  • 145
  • 146
  • 147
  • 148
  • 149
  • 150
  • 151
  • 152
  • 153
  • 154
  • 155

TableofContents
addition,deteriorationinbusinessandeconomicconditionscouldexacerbatepriceerosionandvolatilityasdistributorslowerpricestocompensateforlower
demandandhigherinventorylevels.Ourdistributors'abilitytoaccesscreditforpurposesoffundingtheiroperationsmayalsoaffectpurchasesofourproductsby
thesecustomers.
Ifdistributorsreducetheirpurchasesofourproductsorpricesdeclinesignificantlyinthedistributionchannelorifdistributorsexperiencefinancialdifficulties
orterminatetheirrelationshipswithus,ourrevenuesandresultsofoperationswouldbeadverselyaffected.
Webelievethatindustrydemandforstorageproductsinthelong-termisincreasingduetotheproliferationofmedia-richdigitalcontentinconsumer
applicationsandisfuelingincreasedconsumerdemandforstorage.Thishasledtotheexpansionofourbrandedsolutionssuchasexternalstorageproductsto
provideadditionalstoragecapacityandtosecuredataincaseofdisasterorsystemfailure,ortoprovideindependentstoragesolutionsformultipleusersinhomeor
smallbusinessenvironments.Consumerspendingonretailsalesofourbrandedsolutionshasdeterioratedinsomemarketsandmaycontinuetodosoifpoorglobal
economicconditionscontinueandhigherlevelsofunemploymentpersist.Thiscouldhaveamaterialadverseeffectondemandforourproductsandservicesandon
ourfinancialconditionandresultsofoperations.
Inaddition,suchretailsalesofourbrandedsolutionstraditionallyexperienceseasonalvariabilityindemandwithhigherlevelsofdemandinthefirsthalfof
ourfiscalyeardrivenbyconsumerspendingintheback-to-schoolseasonfromlatesummertofallandthetraditionalholidayshoppingseasonfromfalltowinter.
Additionally,ourabilitytoreachsuchconsumersdependsonusmaintainingeffectiveworkingrelationshipswithmajorretailersanddistributors.Failureto
anticipateconsumerdemandforourbrandedsolutionsaswellasaninabilitytomaintaineffectiveworkingrelationshipswithretailandonlinedistributorsmay
adverselyimpactourfutureresultsofoperations.
Ourinternationalsalesandmanufacturingoperationssubjectustorisksrelatedtodisruptionsinforeignmarkets,currencyexchangefluctuations,longer
paymentcycles,seasonality,limitationsimposedbyavarietyoflegalandregulatoryregimes,potentialadversetaxconsequences,increasedcosts,our
customers'creditandaccesstocapital,health-relatedrisks,andaccesstopersonnel.
Wehavesignificantsalesandmanufacturingoperationsinforeigncountries,includingmanufacturingfacilities,salespersonnelandcustomersupport
operations.WehavemanufacturingfacilitiesinChina,Malaysia,NorthernIreland,SingaporeandThailand,inadditiontothoseintheUnitedStates.Asubstantial
portionofourclientcomputediskdriveassemblyoccursinourfacilityinChina.
Ourinternationaloperationsaresubjecttoeconomicrisksinherentindoingbusinessinforeigncountries,includingthefollowing:
DisruptionsinForeignMarkets.Disruptionsinfinancialmarketsandthedeteriorationoftheunderlyingeconomicconditionsinthepastinsome
countries,includingthoseinAsia,UnitedKingdomandtheEuropeanUnionhavehadanimpactonoursalestocustomerslocatedin,orwhoseend-
usercustomersarelocatedin,thesecountries.
FluctuationsinCurrencyExchangeRates.PricesforourproductsaredenominatedpredominatelyinU.S.dollars,evenwhensoldtocustomers
thatarelocatedoutsidetheUnitedStates.Anincreaseinthevalueofthedollarcouldincreasetherealcosttoourcustomersofourproductsinthose
marketsoutsideoftheU.S.wherewesellindollars.Thiscouldadverselyimpactoursalesandmarketshareinsuchareasorincreasepressureonus
tolowerourprice,andadverselyimpactourprofitmargins.Aweakeneddollarcouldincreasethecostofexpensessuchaspayroll,utilities,tax,and
marketingexpenses,aswellasoverseascapitalexpenditures.Anyoftheseeventscouldhaveamaterialadverseeffectonourresultsofoperations.
Wemayattempttomanagetheimpactofforeigncurrencyexchangeratechangesby,amongotherthings,enteringintoforeigncurrency
25