Ricoh 2014 Annual Report Download - page 29

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Overview Action Data & Prole
On a Quest for
New Business Domains
ISO 26000: The environment Consumer issues
Ricoh Group Sustainability Report 2014 28
The Ricoh Group tracks changing customer needs,
which evolve as the social landscape changes, and
works to build new pillars of business within the
Group that draw on inherent strengths of technologi-
cal expertise and a solid connection to customers. The
industrial market is of special interest to us, and we
have tapped this domain as a new eld of pursuit
where we will strive to anticipate customer needs
while fully utilizing the image-processing and optics
technologies we have accumulated over many years in
developing such products as copiers and cameras. We
are particularly keen to expand our presence in three
areas: factory automation, on-board automotive
devices, and security systems. We have already
marked solid progress, with factory automation
cameras and rewritable laser systems, and expect to
broaden the scale of new businesses by 1.5 times over
the next three years.
To establish new businesses with an even longer
perspective into the future, we consider the changing
social landscapemegatrends—and identify areas
where the strengths of the Ricoh Group can be
utilized, and we also set a framework for creating
new businesses.
Looking ahead to the society of tomorrow, we
can imagine vastly different lifestyles and value
perceptions and, due to these changes, greater
diversication in customer needs. At the same time,
industriesareincreasinglykeentoapplyBigDatain
Leveraging strengths to create new
businesses
Establishing new businesses with an eye
to the future
P.4 8
P.30
Factory
automation
Automotive
applications
Security
systems
Areas of focus in industrial business
their business strategies and are rolling out global
manufacturing reforms, which herald expansion in
areas where Ricoh can showcase new value.
We have identied three priority areas where
inherent strengths of the Group will be an advantage
in capitalizing on these major demand currents.
Going forward, our strategies will center on these
priority areas, and we will promote innovations that
present solutions to social issues and customer
concerns and underpin the establishment of new
businesses.
Ricoh Group’s priority areas, based on megatrends
Food shortages
Medical / healthcare
concerns
Social infrastructure
Environmental impact
reduction
M2M
On-demand production
Diversifying / enriched
communications
Recognition-supporting
infrastructure systems
enabling people to live
safe and secure
Exciting visual communica-
tion systems that extend
the realm of sensory
perception
3D system infrastructure
for professionals
Megatrends Ricoh Group Strengths New Business Creation
Priority Areas
Imaging, sensing
technologies
Population increase,
more seniors
Social
trends
Technology
trends
Urbanization
Environment,
energy
Diversifying
lifestyles
Big Data
processing/reforms
Manufacturing
reforms
Imaging technology
Inkjet head and ink
technology
Smart Vision
Visual Revolution
Additive Manufacturing