Ricoh 2014 Annual Report Download - page 18

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Ricoh Group Sustainability Report 201417
The 18th MTP sets the three years from April 2014
as a time to enhance corporate value and ensure
long-term growth of the Ricoh Group. Guided by
this plan, we will pursue overall reform emphasizing
three building blocks—actionable strategies,
management systems and transformation—to forge
a resilient organizational structure impervious to
whatever external factors it may face.
Four new business domains
During the 18th MTP, we will emphasize four new
business domains. We will roll out strategies in each
domain and cultivate business activities by anticipat-
ing market needs and attracting the interest of new
customers.
Key Strategies of the 18th Mid-term Management Plan
• Business Domains in the 18th MTP
Commercial printing
business domain
Industrial business
domain
Ofce business domain
Emerging markets
Developed countries
Optic devices/modules
Production printing
PC unit Electronic devices
Consumer business
domain
Cameras
Watches
THETA
Thermal media
IJ head/ink
Current core
MFP
LP
Near future core
MDS
PJS
IWB
LED
UCS
BPO
IT services
In-plant printing
Services
New core area
* MDS: Managed Document Services
BPO: Business Process Outsourcing
PJS: Projection System
UCS: Unied Communication System
IWB: Interactive Whiteboard
LED: Light Emitting Diode
In the ofce business domain, we will comple-
ment our current core business, which centers on
printers and other imaging equipment, with busi-
nesses that present growth potential and showcase
new products and services, such as our projection
system, unied communication system, interactive
whiteboardandLEDlighting,toexpandourbusi-
ness presence. In emerging markets, we will capital-
ize on wider demand for imaging equipment while
establishing a strong business structure and expand-
ing business scale, with a view to transitioning to
services. In addition, we will build new business
pillars in the commercial printing business, namely
production printing, as well as the industrial busi-
ness and the consumer business. We also intend to
enter completely new elds that go beyond current
business borders to develop new core areas.