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Foresight
Trust
Motivation
Dynamics
Freedom
Inspiration
Transparency
On a Straight Path
to Improvement
Openness creates trust, and discussions are best carried out
with the object directly at hand – Kai Maring (left) and Andreas
Juchem are at home in Porsche’s culture of innovation.
Blume brings a clear message with him: short channels, flat
hierarchies and an open exchange of ideas. At nearly every
opportunity, he encourages people to use the best of the
Volkswagen Group for Porsche without neglecting the culture
typical of Porsche. That means preserving the manufactory
concept and at the same time bringing in the potentials from
large-scale series production. With this pragmatic style of
acomprehensive transfer of know-how and with his openness
and fresh approach, Blume has generated strong motivation
and a mood of optimism.
Kai Maring and Andreas Juchem are two employees who have
experienced him live at fireside chats. Juchem already knew
Blume because he was a mechanical engineer in Leipzig for
two years, when production work on the new Macan was being
prepared there. At that time, Blume came to the plant in Sax-
ony every week. That made the Macan launch a topic of con-
versation, of course, at later fireside chats. Building a new
vehicle with a new team at a new plant in Leipzig was a special
challenge for everyone, Blume included. Some compare it
with climbing up an 8,000-metre mountain without oxygen.
But unlike lone wolves such as mountaineer Reinhold Messner,
only an experienced team can manage such a project in the
automotive world.
“As a bodywork specialist, Blume was very much involved in
the corresponding topics,” says Juchem, describing Blume’s
approach. Such phases call for pragmatic and fast solutions.
Ifa detail remains unclear after a discussion like that, Blume
often says, “Just send me the info per SMS afterwards.” Or
hesorts out a detail on the way to the canteen, at a chance
meeting on the treadmill at a Leipzig hotel or at another
chance location. One thing becomes clear again and again:
Blume loves discussing things directly on the object itself –
without an endless presentation at a long meeting. “Let’s go
straight to the vehicle – that’s one of his favourite sentences,”
says Juchem.
For Kai Maring, the Macan launch was the greatest challenge
in his career to date. And yet the vehicle and its quality already
take on life before the actual assembly on the production
linein Leipzig. The process already gets underway beforehand
among Porsche’s suppliers who manufacture complex con-
struction components. As such, the Macan’s clamshell-type
bonnet is an extremely demanding part of the bodywork. It
isproduced in a Group plant in the Slovakian city of Bratislava.
“There are only a handful of press lines that manufacture
acomponent of this size in the world,” says Maring. And
because the high-end bonnets have to travel 650 kilometres
from Bratislava to the Leipzig plant, a special load carrier
turned out to be the decisive link between the production
sites. It enfolds the component like the proverbial kid gloves
and protects it from the sometimes rough world of transport.
36
Annual Report — Porsche AG — 2015
Success Factor: Human Capital