Suzuki 2015 Annual Report Download - page 5

SUZUKI MOTOR CORPORATION 3
A Message from the Management
directional business strategy and take aggressive steps such as
selecting and concentrating the region, product and technology,
strengthening its marketing capability, shortening its development
period, introducing its products in timely manner and challenging
to state-of-the-art technology and design, among others, thereby
oering value that exceeds customers’ expectations. By so doing,
The Group will be aiming at recovering its presence in the motor-
cycle market.
-Commitment to global environmental problem
Concerning the environmental issues, the Group has been oering
minivehicles in Japan and many types of compact vehicles that
are highly fuel-ecient in places like India and other Asian coun-
tries. The Group believes that a spread of such compact vehicles
would be one of the best ways to contribute to solving the envi-
ronmental issues.
In addition to enhancement of next generation environmental
technology in “Suzuki Green Technology”, the Group will continue
to tackle global environmental problem based on “Suzuki Environ-
mental Plan 2015” and “Suzuki Biodiversity Protection Guideline”.
-Disaster prevention
While the Group has been taking various measures to prevent
anticipated damage caused by Tokai and Tonankai Earthquake,
after experiencing the Great East Japan Earthquake, it has diversi-
ed production and research sites including overseas. Firstly, it is
relocating plants and facilities in Ryuyo region in Iwata City, Shi-
zuoka Prefecture since massive tsunami damages are anticipated
in the region, to inland area of Hamamatsu City. Also, the Group
has diversied its production of engine for minivehicle, which was
concentrated to Sagara plant, to Kosai plant to mitigate risk. Fur-
ther, the Group is expanding its research facilities in India partly
in order to mitigate risk concerning product development facility
for automobile in Sagara test course. The Group will continue to
enhance its preparedness against natural disasters.
The Group has been carrying out the motto "Develop products of
superior value by focusing on the customer" in the rst paragraph
of its mission statement. The Group will continuously strive for
manufacturing of really valuable products appreciated by customers.
With the slogan, "Small Cars for a Big Future", the Group commits
itself in promoting “production of small and subcompact ve-
hicles” and “development of environmentally benign products”
needed by customers.
The Group makes eorts to be “Smaller, Fewer, Lighter, Shorter,
and Cleaner” on every side and works for the ecient, well-knit
and healthy management.
Our executive ocers and employees will strictly adhere to all
statutes, social norms, and in-house rules, etc., act fairly and
with sincerity.
We look forward to the continued support and encouragement of
our stockholders.
Representative Director and
Vice Chairman
Yasuhito Harayama
Representative Director and
Executive Vice President
Osamu Honda
Representative Director and Chairman (CEO)
Osamu Suzuki
Representative Director and
President (COO)
Toshihiro Suzuki